Roster Agency CEO Keynotes Spring Hill Chamber of Commerce on Competing for Creative Talent
NASHVILLE, TN — Steve Lomas, Founder and CEO of The Roster Agency, delivered a keynote address at the Spring Hill Chamber of Commerce, sharing insights on the future of creative talent, entrepreneurship, and the evolving workforce landscape facing businesses in Middle Tennessee and beyond.
The Spring Hill Chamber of Commerce serves one of Tennessee's fastest-growing communities, bringing together business leaders, entrepreneurs, and civic stakeholders focused on regional growth. Lomas's keynote offered pratical strategies for how companies of all sizes can compete for top creative talent in a market increasingly driven by independent professionals and flexible workforce models.
“The companies winning on the brand and marketing side right now are the ones that know how to build strong creative teams without waiting for the perfect hire," said Lomas. "The talent is out there. You just have to know where to find it. For many companies, that is easier said than done, and frankly, creatives face the same problem finding great clients. That is exactly why we created The Roster.
Drawing on more than 40 years of experience working with creative professionals, Lomas shared lessons from founding The Roster Agency and prior collaborations with brands including DreamWorks, EA Games, Philips, and ABC. Attendees left with actionable frameworks for building more agile, creative organizations.
The engagement reflects The Roster's growing presence as a thought leadership voice in Nashville and the broader Middle Tennessee business community. Lomas continues to advocate for the creative talent economy and the businesses embracing more flexible ways to build teams.
Listen to the audio.
About The Roster
The Roster® is a creative company built specifically to provide concierge access to top-tier freelance talent. We give clients access to a relationship-driven network of vetted designers, copywriters, art directors, strategists, and developers. These are creative stars who've shaped work for brands including Disney, Nike, Marvel, and Coca-Cola. When a client explains their project, The Roster assembles the right team, oversees onboarding, and stays available and helpful throughout. Founded by Steve Lomas. Based in Nashville, with a network that spans the U.S. and beyond. Learn more at theroster.agency.
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Media Contact: Diane M Miller Public Relations Specialist